Mots clés à exclure
Restez organisé à l'aide des collections Enregistrez et classez les contenus selon vos préférences.
Ajouter un mot clé à exclure à une campagne
function addNegativeKeywordToCampaign(keyword, campaignName) { const campaignIterator = AdsApp.campaigns() .withCondition(`campaign.name = "${campaignName}"`) .get(); if (campaignIterator.hasNext()) { const campaign = campaignIterator.next(); campaign.createNegativeKeyword(keyword); } else { throw new Error(`Cannot find campaign with the name '${campaignName}'`); } }
Obtenir les mots clés à exclure d'une campagne
function getNegativeKeywordsForCampaign(campaignName) { const campaignIterator = AdsApp.campaigns() .withCondition(`campaign.name = "${campaignName}"`) .get(); if (campaignIterator.hasNext()) { const campaign = campaignIterator.next(); const negativeKeywordIterator = campaign.negativeKeywords().get(); console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`); return negativeKeywordIterator; } else { throw new Error(`Cannot find campaign with the name '${campaignName}'`); } }
Ajouter un mot clé à exclure à un groupe d'annonces
function addNegativeKeywordToAdGroup(keyword, adGroupName) { const adGroupIterator = AdsApp.adGroups() .withCondition(`ad_group.name = "${adGroupName}"`) .get(); if (!adGroupIterator.hasNext()) { throw new Error(`Cannot find ad group with the name '${adGroupName}'`); } if (adGroupIterator.totalNumEntities() > 1) { console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`); } const adGroup = adGroupIterator.next(); adGroup.createNegativeKeyword(keyword); }
Obtenir les mots clés à exclure d'un groupe d'annonces
function getNegativeKeywordsForAdGroup(adGroupName) { const adGroupIterator = AdsApp.adGroups() .withCondition(`ad_group.name = "${adGroupName}"`) .get(); if (!adGroupIterator.hasNext()) { throw new Error(`Cannot find ad group with the name '${adGroupName}'`); } if (adGroupIterator.totalNumEntities() > 1) { console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`); } const adGroup = adGroupIterator.next(); const negativeKeywordIterator = adGroup.negativeKeywords().get(); if (negativeKeywordIterator.hasNext()) { const negativeKeyword = negativeKeywordIterator.next(); console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`); return negativeKeywordIterator; } }
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Dernière mise à jour le 2025/08/21 (UTC).
[[["Facile à comprendre","easyToUnderstand","thumb-up"],["J'ai pu résoudre mon problème","solvedMyProblem","thumb-up"],["Autre","otherUp","thumb-up"]],[["Il n'y a pas l'information dont j'ai besoin","missingTheInformationINeed","thumb-down"],["Trop compliqué/Trop d'étapes","tooComplicatedTooManySteps","thumb-down"],["Obsolète","outOfDate","thumb-down"],["Problème de traduction","translationIssue","thumb-down"],["Mauvais exemple/Erreur de code","samplesCodeIssue","thumb-down"],["Autre","otherDown","thumb-down"]],["Dernière mise à jour le 2025/08/21 (UTC)."],[[["\u003cp\u003eThis documentation provides Google Ads scripts for managing negative keywords at both the campaign and ad group levels.\u003c/p\u003e\n"],["\u003cp\u003eIt includes functions to add negative keywords and retrieve existing negative keywords for campaigns or ad groups using their respective names.\u003c/p\u003e\n"],["\u003cp\u003eWhen searching for ad groups by name, if multiple ad groups share the same name, the script will use the first one it encounters and issue a warning.\u003c/p\u003e\n"],["\u003cp\u003eThese functions are built upon the Google Ads Scripts API, utilizing methods like \u003ccode\u003ecreateNegativeKeyword\u003c/code\u003e and iterators to interact with campaign and ad group entities.\u003c/p\u003e\n"],["\u003cp\u003eError handling is incorporated to notify users if the specified campaign or ad group is not found.\u003c/p\u003e\n"]]],[],null,["# Negative Keywords\n\nAdd negative keyword to a campaign\n----------------------------------\n\n```gdscript\nfunction addNegativeKeywordToCampaign(keyword, campaignName) {\n const campaignIterator = AdsApp.campaigns()\n .withCondition(`campaign.name = \"${campaignName}\"`)\n .get();\n if (campaignIterator.hasNext()) {\n const campaign = campaignIterator.next();\n campaign.createNegativeKeyword(keyword);\n } else {\n throw new Error(`Cannot find campaign with the name '${campaignName}'`);\n }\n}\n```\n\nGet negative keywords in a campaign\n-----------------------------------\n\n```gdscript\nfunction getNegativeKeywordsForCampaign(campaignName) {\n const campaignIterator = AdsApp.campaigns()\n .withCondition(`campaign.name = \"${campaignName}\"`)\n .get();\n if (campaignIterator.hasNext()) {\n const campaign = campaignIterator.next();\n const negativeKeywordIterator = campaign.negativeKeywords().get();\n console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);\n return negativeKeywordIterator;\n } else {\n throw new Error(`Cannot find campaign with the name '${campaignName}'`);\n }\n}\n```\n\nAdd a negative keyword to an ad group\n-------------------------------------\n\n```gdscript\nfunction addNegativeKeywordToAdGroup(keyword, adGroupName) {\n const adGroupIterator = AdsApp.adGroups()\n .withCondition(`ad_group.name = \"${adGroupName}\"`)\n .get();\n if (!adGroupIterator.hasNext()) {\n throw new Error(`Cannot find ad group with the name '${adGroupName}'`);\n }\n if (adGroupIterator.totalNumEntities() \u003e 1) {\n console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);\n }\n const adGroup = adGroupIterator.next();\n adGroup.createNegativeKeyword(keyword);\n}\n```\n\nGet negative keywords in an ad group\n------------------------------------\n\n```gdscript\nfunction getNegativeKeywordsForAdGroup(adGroupName) {\n const adGroupIterator = AdsApp.adGroups()\n .withCondition(`ad_group.name = \"${adGroupName}\"`)\n .get();\n if (!adGroupIterator.hasNext()) {\n throw new Error(`Cannot find ad group with the name '${adGroupName}'`);\n }\n if (adGroupIterator.totalNumEntities() \u003e 1) {\n console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);\n }\n const adGroup = adGroupIterator.next();\n const negativeKeywordIterator = adGroup.negativeKeywords().get();\n if (negativeKeywordIterator.hasNext()) {\n const negativeKeyword = negativeKeywordIterator.next();\n console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);\n return negativeKeywordIterator;\n }\n}\n```"]]