广告参数
使用集合让一切井井有条 根据您的偏好保存内容并对其进行分类。
使用广告参数为广告组创建文字广告
function setupAdParamsInAdGroup(adGroupName) { // If you have multiple adGroups with the same name, this snippet will // pick an arbitrary matching ad group each time. In such cases, just // filter on the campaign name as well: // // AdsApp.adGroups() // .withCondition('ad_group.name = "INSERT_ADGROUP_NAME_HERE"') // .withCondition('campaign.name = "INSERT_CAMPAIGN_NAME_HERE"') const adGroupIterator = AdsApp.adGroups() .withCondition(`ad_group.name = "${adGroupName}"`) .get(); if (!adGroupIterator.hasNext()) { throw new Error(`No ad group with name "${adGroupName} found`); } const adGroup = adGroupIterator.next(); adGroup.newAd().expandedTextAdBuilder() .withHeadlinePart1('Holiday sale') .withHeadlinePart2( 'Starts in {param1: a few} days {param2: and} hours!') .withDescription('Everything must go!') .withFinalUrl('http://www.example.com/holidaysales') .build(); const keywordIterator = adGroup.keywords().get(); if (!keywordIterator.hasNext()) { console.log(`No keywords found in ad group ${adGroupName}.`); } else { const keyword = keywordIterator.next(); // Setup Ad to show as 'Doors open in 5 days, 7 hours!' when searched // using this keyword. If the ad is triggered using a keyword // without ad param, the ad shows as // 'Doors open in a few days, and hours!' keyword.setAdParam(1, 5); keyword.setAdParam(2, 7); } }
获取关键字的广告参数
function getAdParamsForKeyword(adGroupName) { // If you have multiple adGroups with the same name, this snippet will // pick an arbitrary matching ad group each time. In such cases, just // filter on the campaign name as well: // // AdsApp.adGroups() // .withCondition('ad_group.name = "INSERT_ADGROUP_NAME_HERE"') // .withCondition('campaign.name = "INSERT_CAMPAIGN_NAME_HERE"') const adGroupIterator = AdsApp.adGroups() .withCondition(`ad_group.name = "${adGroupName}"`) .get(); if (!adGroupIterator.hasNext()) { throw new Error(`No ad group with name "${adGroupName} found`); } const adGroup = adGroupIterator.next(); const keywordIterator = adGroup.keywords() .withCondition('ad_group_criterion.keyword.text = "Holiday sales"') .get(); if (!keywordIterator.hasNext()) { console.log(`No keywords found in ad group ${adGroupName}.`); } else { const keyword = keywordIterator.next(); const adParamIterator = keyword.adParams().get(); for (const adParam of adParamIterator) { logAdParam(adParam); } } } function logAdParam(adParam) { console.log('Keyword : ' + adParam.getKeyword().getText()); console.log('MatchType : ' + adParam.getKeyword().getMatchType()); console.log('Index : ' + adParam.getIndex()); console.log('Insertion Text : ' + adParam.getInsertionText()); }
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-07-28。
[[["易于理解","easyToUnderstand","thumb-up"],["解决了我的问题","solvedMyProblem","thumb-up"],["其他","otherUp","thumb-up"]],[["没有我需要的信息","missingTheInformationINeed","thumb-down"],["太复杂/步骤太多","tooComplicatedTooManySteps","thumb-down"],["内容需要更新","outOfDate","thumb-down"],["翻译问题","translationIssue","thumb-down"],["示例/代码问题","samplesCodeIssue","thumb-down"],["其他","otherDown","thumb-down"]],["最后更新时间 (UTC):2025-07-28。"],[[["The provided code snippets demonstrate how to create and manage ad parameters within Google Ads, allowing for dynamic text insertion in ads based on specific keywords."],["`setupAdParamsInAdGroup` creates a new expanded text ad with placeholders (`{param1}`, `{param2}`) and sets corresponding ad parameters for a keyword, enabling customized ad copy when that keyword triggers the ad."],["`getAdParamsForKeyword` retrieves and logs the ad parameters associated with a specific keyword within a given ad group, showcasing how to access and utilize these parameters for analysis or reporting."]]],[]]